CES 2020 Preview: 5G and XR Displays to Headline

Avatar Greenlight Insights Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Insight Articles, Telecommunications, Virtual Reality, Virtual Reality Intelligence Service

CES Main Greenlight Insights

The Consumer Electronics Show in Las Vegas is the tech industry’s yearly showcase of innovative hardware and software that will grow to change the future of different consumer industries. As virtual and augmented reality has developed into dynamic markets, the technologies’ presence at CES has grown. Greenlight Insights analyst team gives their predictions of what is to come at CES … Read More

Samsung Developer Conference 2019: Bixby Views Promise to Scale Voice Assistants to Millions of Smart & Augmented Reality Displays

Clifton Dawson, CEO Clifton Dawson, CEO Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insight Articles, Interfaces

The Samsung Developer Conference 2019 (SDC19) took place October 29-30 in San Jose, CA. Along with new products for the Samsung SmartThings platform and new blockchain-powered services, Bixby Views was one of the biggest announcements from the conference. Bixby Views is an important announcement for Samsung as a core motivation for developers to support Bixby is its availability across hundreds … Read More

What The Galaxy Note 10’s Scanning Feature Means For xR Adoption

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insight Articles, Telecommunications

Following the official launch of the Samsung Galaxy Note 10, consumers and media outlets assessed a unique feature powered by the phone’s depth-sensitive camera array: the ability to generate a seemingly photo-realistic 3D scan of a given real-world object in less than a minute.  The company touts a wide variety of applications for the new “quick scanning” feature. Standouts included … Read More

Oculus Go: More Bandwidth for Businesses

J.C. Kuang, Analyst J.C. Kuang, Analyst Devices & Technology, Enterprise Transformation, Insight Articles

OculusHeadsetsGoRiftGear

The recent release of Oculus’ new standalone VR HMD, named Go, marks a watershed moment for adoption of XR technology. The consensus among journalists and reviewers maintains Go is nothing to write home about in terms of graphical quality or immersion. This is mostly due to the absence of both a high-end LED-based display and 6DoF tracking. However, this conservative … Read More

A 360 View of the Market: Samsung’s New Camera Pricing Strategy

Alexis Macklin, Research Manager Alexis Macklin, Research Manager Insight Articles, Virtual Reality

Samsung recently announced a new retail price for its 360-degree camera, Gear 360. The new price of $229 positions the Samsung Gear 360 competitively among an increasingly competitive field. While the new Gear 360 includes several new usability enhancements and technical capabilities, such as a handle, iPhone compatibility, 4k resolution and live streaming on Facebook and YouTube, the biggest implication … Read More

Global Virtual Reality Industry to Reach $7.2 Billion in Revenues in 2017

Avatar Stevi Rex Location-Based Entertainment, Press Releases, Virtual Reality

virtual reality industry report

SAN FRANCISCO (April 11, 2017) — In its new Virtual Reality Industry Report: Spring 2017, Greenlight Insights forecasts total virtual reality revenues to reach $7.2 billion globally by the end of 2017, of which, head-mounted displays (HMDs) will account for $4.7 billion. Anticipating modest growth in the short term, Greenlight Insights expects the VR industry to grow into a major … Read More