Just ahead of GDC, Beat Games announced Beat Saber sold a million copies, released a Monstercat music expansion pack, and announced that it would be an Oculus Quest launch title. The rhythm game shows no sign of slowing down. So far, Beat Saber is arguably VR gaming’s greatest success story. The title was a viral hit even before release. According … Read More
The Amazing Race: How Stakeholders are Readying xR Platforms for Mass Adoption
J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Head-Mounted Displays, Insight Articles, Software, Virtual Reality, Virtual Reality Intelligence Service
The importance of platforms, defined here as centralized groups of apps, first-party services, operating systems, and hardware, cannot be overstated in evaluating the progress of companies driving the next wave of xR adoption. Many major companies in the VR and AR space have begun 2019 by making important advances in the race to build a complete and compelling platform for … Read More
Competition Intensifies As Oculus Joins The Race For LBE VR Supremacy
Alexis Macklin, Research Manager Client-Only, Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Virtual Reality
HTC reigns supreme in the out-of-home entertainment market, but Oculus may soon see its growth in its share of venues with deployed virtual reality systems. According to Greenlight Insights’ LBE VR Database, which tracks over 700 global LBE VR locations, HTC Vive is used in 77% of LBE venues with virtual reality system deployments. There is a huge gap between … Read More
Iribe’s Rift 2: What Is The Future of PC-Tethered Virtual Reality at Oculus?
J.C. Kuang, Analyst Devices & Technology, Head-Mounted Displays, Insight Articles, Virtual Reality, Virtual Reality Intelligence Service
The departure of Brendan Iribe, former head of PCVR for Oculus, has sent ripples through the enthusiast community, amid increasing worries that PC-tethered virtual reality, including a future “Rift 2” device, is lagging behind on the company’s list of priorities. This has been further exacerbated by unconfirmed comments from sources close to Facebook and Oculus, stating that the move was … Read More
Three Key Themes at Oculus Connect 5
Clifton Dawson, CEO Augmented Reality, Devices & Technology, Insight Articles, Media & Entertainment, Virtual Reality
Oculus Connect 5 (OC5) was held this year in San Jose, California from September 26th – 27th. CEO Clifton Dawson, Ben Delaney of the Device & Technology team, and Alexis Macklin and Natalie Yue of the Media & Entertainment team attended the two-day event to hear the latest developments in the VR/AR industry and identify future opportunities facing application developers. … Read More
Why Walmart’s Gain is Oculus’ Fortune
J.C. Kuang, Analyst Client-Only, Enterprise Transformation, Insight Articles, Virtual Reality
After a year as a small-scale pilot program, Walmart’s virtual reality training program developed in partnership with STRIVR has officially begun a nationwide rollout. To this end, the retail giant has ordered over 17,000 Oculus Go headsets, which the OEM expects to deliver by the end of the year.
Move Over Twitch, Facebook May Soon Become Dominant Esports Platform
Alexis Macklin, Research Manager Client-Only, Insight Articles, Media & Entertainment, Virtual Reality
While Twitch has been the home of eSports, the VR Challenger League has taken a different approach to reach a global audience. And with the help of Oculus, VR Challenger League is finding a home on Facebook and is proving the social media giant may soon become the main broadcasting platform of choice.