Facebook Acquires CTRL Labs, Hints at Future Plans For Spatial Computing

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insight Articles, Interfaces

On the eve of its annual virtual and augmented reality developers conference, Oculus Connect, executives at Facebook announced the completed acquisition of hardware startup CTRL Labs for an undisclosed sum. The New York-based company’s core product has yet to be released to developers but is marketed as a wrist-worn sensor designed to interpret electrical activity in muscles and transmit control … Read More

Oculus Connect 6: Next Chapter to Immersive Technology

Ramon Conopio, Analyst Ramon Conopio, Analyst Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Conferences, Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Head-Mounted Displays, Imaging & Video, Insight Articles, Location-Based xR Intelligence Service, Media & Entertainment, Software, Virtual Reality, Virtual Reality Intelligence Service

Virtual and augmented reality-enthusiasts will have a taste of what’s next in immersive technology at the 6th annual Oculus Connect 6 (OC6) happening on September 25th and 26th. Here are some of the trends Greenlight Insights expects to be center stage at the conference: CONTENT CREATION and DEVELOPMENT With a suite of first-generation VR products, Oculus is focusing more on … Read More

Smartglasses Shootout: Garta, Orion, Stella to Advance Augmented Reality

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Insight Articles

Recent reports have shed new light on the augmented reality hardware strategy underway at Facebook. Persons familiar describe two discrete products, codenamed Orion and Stella which appear to vary significantly in functionality.  Orion represents a major step forward in functionality for consumer AR hardware, promising discrete computing functionality and support for phone-like features such as onboard mobile broadband connectivity. Stella, … Read More

Snap Spectacles 3: Why Less Is More for AR at Snapchat

J.C. Kuang, Analyst J.C. Kuang, Analyst Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insight Articles

In the latest round of new smartglasses announcements for 2019, Snap Inc. announced on August 13th the release date for Snap Spectacles 3. In trend with previous versions of the camera-equipped sunglasses, Spectacles 3 works alongside the Snapchat app. The device also improves on preceding models with the addition of a second camera, which enables stereoscopic capture and the use … Read More

Mi VR is Uncertain, But China Still To Drive VR Growth

J.C. Kuang, Analyst J.C. Kuang, Analyst Consumer Insights, Devices & Technology, Head-Mounted Displays, Insight Articles, Media & Entertainment, Virtual Reality, Virtual Reality Intelligence Service

According to reports, Chinese electronics company XIaomi has decided to permanently shutter its consumer VR operations. Western and Chinese media outlets circulated a report stating that Xiaomi had fired the Mi VR Go development team, signaling its intent to discontinue development of the platform. Best known for its large smartphone and consumer electronics business, Xiaomi served as a key OEM … Read More

Facebook Achieves Milestones in Virtual Reality Engagement, Consumer Spending

Avatar Chelsea Mercer, Analyst Devices & Technology, Head-Mounted Displays, Insight Articles, Virtual Reality, Virtual Reality Intelligence Service

Facebook reported fiscal 2Q19 revenues of $16.89 billion, up 28% year-over-year and beating the $16.49 billion consensus estimate. Payments & Other Fees revenue, which includes sales of Oculus Quest and Rift S, were $262 million for the quarter, up 36% year-over-year.