Snap 4Q19 Results: Augmented Reality Lenses & Ads Engagement Rise

Clifton Dawson, Principal Analyst Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Insight Articles, Media & Entertainment

Snap Inc.
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Snap Inc, the parent company of Snapchat, reported fourth quarter revenues of $561 million, up 44% year over year. Additionally, Snap's daily active users for the past quarter averaged 218 million, up 17% year over year. But as Snap's key business metrics accelerate, how have its investments in its burgeoning augmented reality platform faired?

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