Greenlight Insights Has Updated Location-Based VR Venue Forecasts

Avatar Greenlight Insights Client-Only, Location-Based Entertainment, Location-Based xR Intelligence Service, Press Releases

The following is part of our Location-Based xR Intelligence Service, which includes forecasts, data, and key insights about the adoption and use of virtual reality at arcades, mixed reality facilities, family entertainment centers, cinemas, theme parks, shopping mall kiosks, and other location-based entertainment venues.

Reaching VR Consumers Abroad: Internet Cafes in China

Natalie Yue, Analyst Natalie Yue, Analyst China Quarterly VR/AR Headset Forecast & Tracker, Consumer Insights, Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Media & Entertainment, Virtual Reality, Virtual Reality Intelligence Service

Greenlighting China

Natalie Yue is a financial analyst with Greenlight Insights. In addition to building complex business and analytical models, Natalie covers emerging VR/AR trends developing in Asia-Pacific. 20 years ago, a billboard in central Beijing read, “How far are you from the information highway? Northward: 1.5km.” The billboard was advertising China’s first internet cafe and signaled the opening of the internet for Chinese … Read More

Location-Based Virtual Reality: 2017 Q4 Update

LBVRE Market Report Q4 2017 Update

Release Date: November 2017 Already have a account? Sign in to view this research. Revenue forecasts are delivered as Excel file. Related Research: DATA & INSIGHTS QUARTERLY UPDATES ANALYST SUPPORT

Digital Domain’s New VR Theatre Concept Provides Studios Blueprint for Virtual Reality Content Distribution

Alexis Macklin, Research Manager Alexis Macklin, Research Manager Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Media & Entertainment, Virtual Reality

Earlier this week, Digital Domain, a top Hollywood visual effects company, announced a new collaboration with Poly Capital and Hony Capital, to establish Digital Domain Space, a new brand of virtual reality (VR) experience centers, throughout China.

Retail VR: A Potential Perfect Fit for Location-Based VR

Avatar Greenlight Insights Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Virtual Reality

retail vr

In order for location-based virtual reality experiences (LBVREs) to be successful, they need a combo of factors. The area must have high foot traffic with a population open to trying new experiences. It also helps if this foot traffic is made up of consumers with high disposable incomes. Therefore, in many cases, physical retail stores are the perfect venue to provide … Read More