V28 Turns Oculus Quest 2 Into Must Have Product, But Still No Killer App

J.C. Kuang, Analyst Insight Articles

Arriving on April 23rd, Oculus’ v28 software update for the Quest platform brought a number of new and highly anticipated experimental/early release features to the company’s flagship VR headset, Quest 2. Among these were: Air Link, an inbuilt first-party tool for enabling wireless streaming to a linked home computer system, enabling PC-based VR games to be played in Quest 2 … Read More

Oculus Subscriptions Indicate Critical Inflection Point for VR Ecosystem

J.C. Kuang, Analyst Insight Articles

Executive leadership at Facebook and Oculus announced on Thursday they would begin offering VR developers the opportunity to implement subscription-based models for games and services available on its Quest store. In addition, several established properties such as VSpatial, FitXR, and Rec Room (which notably closed its largest funding round to date [$100M] in March of 2021). Oculus emphasized in its … Read More

Greenlight Insights Appoints J.C. Kuang as Managing Director

Greenlight Insights Insight Articles

San Francisco, April 12, 2021 — Greenlight Insights, leading providers of business intelligence and consulting services for the XR industry, announces that J.C. Kuang has been named Managing Director and Principal Analyst. Kuang replaces Clifton Dawson, who has led Greenlight Insights as Founder and CEO for over 6 years. Dawson will remain chairman of the company.  J.C. Kuang is a … Read More

Realwear Demonstrates Practical AR In Response to COVID-19

J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Enterprise Transformation, Head-Mounted Displays, Healthcare, Insight Articles, Telecommunications

Since the beginning of March, AR hardware provider Realwear has mobilized its ruggedized industrial AR solution across a variety of high-need zones impacted by coronavirus-driven screening and quarantine policies. The spread of COVID-19 has resulted in increasing disruptions to global business continuity. Reduced travel, manufacturing and logistics stoppages, and inability to access on-premises tools and facilities has begun to negatively … Read More

Talespin Raises Series B to Accelerate Virtual Human Training Platform

J.C. Kuang, Analyst Augmented Reality, Enterprise Transformation, Enterprise xR Intelligence Service, Insight Articles, Software, Venture Capital, Private Equity, and M&A, Virtual Reality

Talespin Raises Series B to Accelerate Virtual Human Training Platform

Talespin, the Los Angeles, CA-based virtual and augmented reality studio, recently announced its latest funding round, raising $15 million in Series B venture capital. Participating investors include hardware giant HTC Corporation and Farmers Insurance Group, with whom the company had recently developed a VR training program for claims adjusters. But with the list of venture-backed companies rapidly increasing, how are … Read More

Late, Then Never: Is Microsoft Finished With VR?

J.C. Kuang, Analyst Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Head-Mounted Displays, Insight Articles, Media & Entertainment, Virtual Reality, Virtual Reality Intelligence Service

Media outlets have reported that Microsoft remains committed to the continuing development of its virtual reality platforms. Despite ongoing investment and improvement into Windows Mixed Reality (WMR) in the Hololens 2 platform, Microsoft has remained conspicuously silent on its overarching strategy, if any, for its line of fledgling OEM built VR devices. As others have pointed out, the original designs … Read More

Coronavirus, Olympics & Augmented Reality: The Opportunity & Challenges Facing Universal Studios’ Super Nintendo Land

Alexis Macklin, Research Manager Augmented Reality, Insight Articles, Location-Based Entertainment, Location-Based xR Intelligence Service, Media & Entertainment, VR/AR Coronavirus Research Center

Image of Universal Studios Japan's Super Nintendo Land

March 2 Update: Since the date of publishing, Universal Studios Japan is temporarily closed. Check back for updates on the venue’s operation status and other announcements about Super Nintendo Land. After five years of construction, Universal Studios’ Super Nintendo Land is months away, launching ahead of the 2020 Tokyo Olympics in July. Using wearable technology, projection mapping, and augmented reality, … Read More