Greenlight Insights Study Reveals Importance of Optical Interfaces in Unlocking the True Potential of Augmented Reality

Avatar Alexandra Vidger Augmented Reality, Insight Articles, Press Releases

Adlens and Greenlight Insights Jointly Issue White Paper Ahead of xRS Week 2019 San Francisco, CA,  October 9, 2019 — Ahead of the upcoming xRS Week 2019 conference, Adlens and Greenlight Insights have jointly issued their ‘Optics in Focus: The Vital Role of the Optical Interface in Unlocking the True Potential of Augmented Reality’ white paper. The whitepaper was written … Read More

Facebook Acquires CTRL Labs, Hints at Future Plans For Spatial Computing

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Insight Articles, Interfaces

On the eve of its annual virtual and augmented reality developers conference, Oculus Connect, executives at Facebook announced the completed acquisition of hardware startup CTRL Labs for an undisclosed sum. The New York-based company’s core product has yet to be released to developers but is marketed as a wrist-worn sensor designed to interpret electrical activity in muscles and transmit control … Read More

Amazon Enters the Audio Frames Market With Echo Frames, But Will It Standout From An Increasingly Competitive Market?

Clifton Dawson, CEO Clifton Dawson, CEO Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Insight Articles

Amazon held its annual Devices & Services Event in Seattle, WA on September 25, 2019. At the event that showcases Amazon’s newest Echo and other hardware products ahead of the holiday season, the e-commerce, electronics, and computing giant unveiled its formal entry into the audio smartglasses market with the launch of Amazon Echo Frames, all-day glasses with hands-free access to … Read More

Oculus Connect 6: Next Chapter to Immersive Technology

Ramon Conopio, Analyst Ramon Conopio, Analyst Apps & Games, Augmented Reality, Augmented Reality Intelligence Service, Conferences, Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Head-Mounted Displays, Imaging & Video, Insight Articles, Location-Based xR Intelligence Service, Media & Entertainment, Software, Virtual Reality, Virtual Reality Intelligence Service

Virtual and augmented reality-enthusiasts will have a taste of what’s next in immersive technology at the 6th annual Oculus Connect 6 (OC6) happening on September 25th and 26th. Here are some of the trends Greenlight Insights expects to be center stage at the conference: CONTENT CREATION and DEVELOPMENT With a suite of first-generation VR products, Oculus is focusing more on … Read More

Recent MicroLED Developments From Plessey, Others To Enable New Augmented and Mixed Reality Display Applications

Clifton Dawson, CEO Clifton Dawson, CEO Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Insight Articles, Semiconductors

Innovations in microdisplays are leading to new visual computing applications, including AR/VR. As a result, the augmented reality near-eye displays market is expected to see a significant increase in the number of microLED-based display devices available for consumer and enterprise end-users over the next few years. This week, Plessey, a UK-based specialty provider of microLED technology for augmented and mixed … Read More

Greenlight Insights Analysts Availability for Media Requests: Oculus Connect 6

Avatar Alexandra Vidger Insight Articles

Join Greenlight Insights analysts at Oculus Connect 6 next week from Wednesday, September 25 to Thursday, September 26 at the San Jose McEnery Convention Center in California. Oculus Connect 6 has promised a new chapter for virtual and augmented reality. This conference will feature deep-dive sessions, first-hand feedback from Oculus employees and so much more. Greenlight Insights experts will be … Read More

Smartglasses Shootout: Garta, Orion, Stella to Advance Augmented Reality

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Insight Articles

Recent reports have shed new light on the augmented reality hardware strategy underway at Facebook. Persons familiar describe two discrete products, codenamed Orion and Stella which appear to vary significantly in functionality.  Orion represents a major step forward in functionality for consumer AR hardware, promising discrete computing functionality and support for phone-like features such as onboard mobile broadband connectivity. Stella, … Read More