The Growing Effects of the Coronavirus on the VR/AR Industry

Chui Yin Chau, Analyst Chui Yin Chau, Analyst Augmented Reality, China xR Intelligence Service, Devices & Technology, Insight Articles, Virtual Reality, VR/AR Coronavirus Research Center

Chinese stores are closed due to the spread of Coronavirus.

Greenlight Insights analysts have been in constant discussion with the supply chain and vendors in China on the developments and impact of the coronavirus. Here is what we know so far. The latest toll of the coronavirus as of February 5th is as follows: Nearly 500 people have died worldwide and there are 24,600 confirmed cases. There are 147 confirmed … Read More

Spatial Raises $14 Million To Bring Immersive Collaboration To Enterprise

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Insight Articles, Venture Capital, Private Equity, and M&A

AR startup Spatial recently announced the closing of a Series A round totaling $14M in funding for the San Francisco-based startup. The round was led in part by familiar AR investor Kakao Ventures, which has previously invested in hardware startups such as LetinAR and Mojo Vision. Spatial markets its solutions as a computing platform unlocking creativity and productivity, and has … Read More

Xnor.ai Technology At The Edge Could Enhance AR for Apple

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Devices & Technology, Insight Articles, Software

On January 15th, media outlets reported the acquisition of edge computing technology startup Xnor.ai by Apple. The Seattle-based company is known for developing AI and machine learning tools for efficient, low power computing environments deployable at the edge. The company is the latest in a long series of technology-focused acquisitions by Apple and is expected to significantly reduce iOS platforms’ … Read More

Oculus Gone: The Declining Value of 3DoF Interfaces

J.C. Kuang, Analyst J.C. Kuang, Analyst Devices & Technology, Enterprise Transformation, Enterprise xR Intelligence Service, Head-Mounted Displays, Insight Articles, Interfaces, Virtual Reality, Virtual Reality Intelligence Service

This week, Oculus quietly eliminated Oculus Go from its lineup of offerings on Oculus for Business, the company’s portal for unified VR hardware and software solutions for enterprise clients. The move follows an apparent liquidation of stock as consumer MSRP for the device was permanently cut by $50.  According to the company, “it’s clear that Oculus Quest, with its high-end … Read More

After A Strong CES 2020, Chinese Vendors Put Pressure on Global Virtual & Augmented Reality Manufacturers

Chui Yin Chau, Analyst Chui Yin Chau, Analyst Augmented Reality, Augmented Reality Intelligence Service, China xR Intelligence Service, Client-Only, Devices & Technology, Head-Mounted Displays, Virtual Reality, Virtual Reality Intelligence Service

Nolo VR, a Chinese vendor, exhibits VR tracking and controllers at CES 2020.

More than 4,000 companies from around the world traveled to Las Vegas last week to exhibit new innovations at the world’s largest technology conference, CES. The annual conference routinely showcases some of the leading advancements in consumer electronics from smart homes to robotics to wearables. This year, virtual and augmented reality were hot topics, with Chinese vendors leading the market with … Read More