Greenlight Perspective 2020: Smartglasses in the Year Ahead

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Consumer Insights, Devices & Technology, Head-Mounted Displays, Head-Up Displays, Imaging & Video, Insight Articles, Interfaces

2019 saw continued developments further cementing the position of augmented reality as a transformative trend for computing. Unique releases from companies like Amazon, Bose, and Snap have served to broaden and complicate the emerging product category known as “smartglasses” by introducing new key functions and display modalities, such as stereo video capture and augmented audio. In addition, imminent releases from … Read More

Dreamglass Air HMD Probes Low-Cost Consumer AR

Avatar Greenlight Insights Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Up Displays, Insight Articles

Silicon Valley based-company Dreamworld AR launched its Kickstarter campaign for its latest project DreamGlass Air on August 22. DreamGlass Air is Dreamworld’s first consumer-targeted device.  Within 5 minutes of launching its campaign, the company was 100% funded and has since raised over $300,000. For reaching this goal, a polarized shade will be provided for each DreamGlass Air to turn on … Read More

2019 Light Field Displays

14-page report with sections on key software vendors & commentary about the future of light field displays.

Apple’s Augmented Reality Roadmap: Is an HMD Still On The Way?

J.C. Kuang, Analyst J.C. Kuang, Analyst Augmented Reality, Augmented Reality Intelligence Service, Devices & Technology, Head-Mounted Displays, Head-Up Displays, Insight Articles

Following a widely circulated report from online IT supply chain blog DigiTimes, major news outlets are reporting the alleged suspension of the hotly-anticipated discrete Apple Augmented Reality (AR) hardware. The speculation serves as an opportunity to examine how recent internal and external shakeups may have affected the company’s AR strategy. The likelihood that Apple would cease development on such a … Read More