Location-Based Virtual Reality Market Tracker

Alexis MacklinVirtual Reality

This database presents detailed information regarding installed virtual reality system at location-based entertainment venues and the companies that are involved in these projects. The extensive database of venue statistics provides a unique datasource to analyze real activity in the Location-Based Virtual Reality market, including the penetration of different venue types, operating statistics, technology setup, and content offering. It also presents company profiles … Read More

Greenlight Insights Says Enterprise Hardware & Application Software Spending Is Leading VR Market Growth in China

Natalie YueAnalysis

With a 5-year growth rate of 6.9%, China’s economy is currently outpacing the world and is projected to reach $19.9 trillion by 2022. With China’s government focused on supporting hyper-growth sectors, such as virtual and augmented reality, with accelerated 5G infrastructure and political directives, such as the National Education Planning in the 13th Five Year Plan, it is important to assess, “Is … Read More

Greenlight Insights Roundtable Discussion at Augmented World Expo 2018

Greenlight InsightsPress Releases

Greenlight Insights Logo

During Augmented World Expo (AWE) 2018, Greenlight Insights will host a multi-topic Roundtable Discussion themed Transformative Immersive Technologies Impacting Industrial Markets featuring an analyst-led dynamic discussion on trending topics in the VR/AR industry. The event will drive thought leadership in each area discussing these key themes: Economic market update Industrial market update Transformative technologies After a short general presentation, attendees are … Read More

Microsoft Layout and Remote Assist: Consolidation, Disruption, Or Both?

JC KuangAnalysis, Augmented Reality, Business Transformation

Microsoft HoloLens

The announcement of two new apps coming to Microsoft Hololens users represents a significant shakeup in the current content market for the company’s holographic computer. Microsoft Remote Assist and Microsoft Layout are indicative of yet another bold refocusing of priorities at Redmond. Lorraine Bardeen of Mixed Reality Workplaces noted that the apps came about as a result of “…expanding our … Read More

Oculus Launches OTT TV Streaming Service with Showtime, Netflix, and ESPN

Clifton DawsonAnalysis, Virtual Reality

Oculus launches new OTT service Oculus TV in May 2018. Oculus TV will feature live and on-demand content from partners such as Showtime, Netflix, and ESPN. It is not clear if Oculus TV will feature exclusive original commissions, advertising, or payments. At Facebook’s annual F8 Conference, Oculus revealed Oculus TV. Oculus TV is a new way to experience serialized content … Read More

Oculus Go: More Bandwidth for Businesses

JC KuangAnalysis, Business Transformation, Technology

OculusHeadsetsGoRiftGear

The recent release of Oculus’ new standalone VR HMD, named Go, marks a watershed moment for adoption of XR technology. The consensus among journalists and reviewers maintains Go is nothing to write home about in terms of graphical quality or immersion. This is mostly due to the absence of both a high-end LED-based display and 6DoF tracking. However, this conservative … Read More